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SBC June 8th – Ray Brougham, President of Rainhouse Canada

Hi all.  Summer seems to finally be upon us so I am looking forward to sunny warm weather and much, much, less rain.

However, an important note first: This upcoming meeting is the last meeting before the summer with a restart of meetings on 14 September, 2017.

As many of you know, we have been running a speaker theme recognizing the 25th anniversary of the Sidney Breakfast Club.  At our last meeting we were joined by a number of people that were instrumental in either starting this club in 1992 or participated in the early years.  I would like to take this opportunity to thank them all as I believe this group really facilitated the tremendous success of our technology/manufacturing sector on both the Peninsula and throughout the Greater Victoria area.

Now that we have brought our 25th anniversary themed talks to a close, I am happy to introduce Ray Brougham, President of Rainhouse Canada as our speaker this month.  Ray, as many of you may remember from a previous talk he gave us was the founder of Prototype Equipment Design and consequently will be talking to us about “Adventures in Rebranding”.  ie, same company, new name and repositioning to grow and sustain market share.

For those of you that have been around for a while, you will have seen a number of our local companies start up, grow and then “change names / rebrand”.  Now is your chance to find out why this happens as Ray talks about the challenges faced by well-established owner operated companies and gives us some valuable insights into the challenges, risks and rewards of rebranding.

Note: For details, a printable meeting notice can be downloaded by clicking on the following link: Agenda 8 Jun 2017

As always, the meeting is held at 7am on the 2nd Thursday of every month at the Victoria Flying Club Dakota Café.

Please join us on Thursday 8th of June, 2017 at 7am and, as before, please RSVP (cooke only if you plan on attending. 

Thank you.

Bill Cooke, P.Eng / Chairperson, Sidney Breakfast Club


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SBC May 11th – Bill Cooke, P.Eng., Chair, Sidney Breakfast Club

Hi everyone. In continuing with our SBC 25th year anniversary theme, our meeting this month will feature a talk given by our beloved SBC leader, Bill Cooke, P.Eng., Chair, Sidney Breakfast Club. 

Bill is a registered Professional Engineer with over 40 years of experience working in the technology and advanced manufacturing sector for a number of companies and organizations across Canada.  He has been the general manager of two advanced manufacturing companies as well as co-founding and managing two consulting companies since moving to Sidney in 1982.  He joined VIATeC in 1998 working as a project manager for 5 years and then CEO before retiring in 2005 to continue working with start-up and early-stage companies.

On May 11th, as an SBC member since 1993 and volunteer chair since 1997, Bill will lead a discussion celebrating: “A 25 year history of the Sidney Breakfast Club“.

The SBC, founded by Dr. Rick Hudson in 1991/2 started with 20 member companies as a forum for high technology owners to get together.  Known as “the Breakfast Club”, these entrepreneurs of knowledge-based corporations in the region met monthly to discuss areas of common interest and concern.

Join Bill to hear more about the history and future of this group as it continues to grow and contribute to our local community economy. We are expecting some “original” member company participants to join us and share their experiences. This will be a one of a kind and a can’t miss meeting! This time around, please RSVP if you plan on attending.

Note: For details, a printable meeting notice can be downloaded by clicking on the following link: Agenda 11 May 2017.