Advocacy & Community Leadership

John Juricic is a passionate advocate for economic development, workforce innovation, and community collaboration across Vancouver Island and beyond. Through decades of leadership experience, he has championed initiatives that strengthen key regional industries — from advanced manufacturing and marine trades to digital media and Indigenous workforce inclusion. John’s advocacy work focuses on building bridges between government, business, and community stakeholders to unlock funding opportunities, modernize training programs, and elevate sector visibility through strategic storytelling, public engagement, and policy dialogue. Whether advising organizations like Quadrant Marine Institute on expanding training capacity, convening business leaders through the Sidney Breakfast Club, or driving forward digital transformation projects with Harbour Digital Media, John brings a collaborative, forward-thinking approach to shaping a more resilient and inclusive regional economy.